A mushroom promotion campaign will be launched in Europe in January, thanks to a collaboration between mushroom-growers’ organisations in 9 countries. The 3-year programme, which […]
Tag: marketing
“Mushrooms has a power” – marketing campaign in Poland
The “Pieczarka ma moc!” (“Mushroom has a power!”) campaign, which was launched at the end of 2021 under the banner of innovative mushroom cultivation, brought […]
Successful mushroom campaign in Germany
Successful mushroom campaign in Germany Related articles: Mushroom promotion campaign will start soon “Mushrooms has a power” – marketing campaign in Poland Surprising and less […]
Monaghan launches mushroom campaign
Monaghan Mushrooms is running a radio and PR campaign to boost mushroom consumption over the summer. The activity is being led by celebrity chef Simon […]
Mushroom industry cooperation in Ukraine
After Great Britain, Ireland and Poland a mushroom industrial cooperation has started in Ukraine. Association Union of mushroom producers of Ukraine began the official existence […]
Mushroom promotion in Poland
A campaign to promote button mushrooms is being launched by growers in Poland under slogan: “Time for a white mushroom”. The project is financed in […]
The Mushroom Council goes pink for breast cancer awareness!
Mushroom growers nationwide are selling mushrooms in pink containers in recognition of the Mushroom Council’s commitment to breast cancer research and National Breast Cancer Awareness […]
UK Mushroom Bureau launch 3 year promotion campaign
The Mushroom Bureau has announced funding for a €2.6m three year campaign to promote fresh mushrooms in the UK. The EU has provided 50% of […]